· Čtení: 4 min · English (US)
Poll vs survey: when one question is enough
How to tell whether you need a one-question poll or a longer survey, with a short decision list, real examples and the cases where you should use a survey instead.
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Příspěvky se štítkem „research-methods“
- · Čtení: 3 min · English (US)
What 50 answers can and cannot tell you
A plain guide to reading a result from 50 answers: what a narrow lead, a strong lead and a three-way split each mean, what 50 answers cannot show, and what to do next.
- · Čtení: 3 min · English (US)
Does paying people fairly improve research quality?
What the evidence says about pay and data quality, what it does not show, and exactly how 50heads splits what a requester pays between the head, verification and the platform.
- · Čtení: 2 min · English (US)
What makes an online research panel high quality? A buyer's checklist
Seven questions to put to any online research panel, covering identity, duplicates, attention, device signals, pay, transparency and appeals, with an honest list of where 50heads is still limited.
- · Čtení: 3 min · English (US)
How can you tell whether online research answers came from real people?
Four different threats to online answers, fake accounts, automated environments, inattentive people and AI-written text, and the check that addresses each. What 50heads checks, what it does not claim, and questions to ask any provider.
