Pricing

Pay per answer. Nothing per month.

You see the price and the time before you ask. You buy credits up front, 1 credit is 1p, and you only pay for the answers you get.

Three tiers of heads

Tier 1
12p
per answer, phone-verified
Names, creative, quick reads
12 credits · about 10 minutes
Tier 2
30p
per answer, ID-verified
Research grade, targeting
30 credits · about 10 minutes
Tier 3
60p
per answer, trusted panel
Premium, first to answer
60 credits · about 10 minutes
Images and audio
+5p
Each image or sound clip adds 5p an answer.

Estimate a question

Type a question and see what it costs and how long it takes. Nothing is posted and nothing is charged.

Kind of answer
Options
Tier
Estimate a question

50 answers, about 10 minutes, £6.00.

12 credits an answer, 12p

Each head gets 8p an answer.

How we got there
  • base12
  • length× 1.0
  • format× 1.0
  • heads× 50
Ask this question

Prices are set in credits: 1 credit = 1p. Other currencies use today's rate.

How a price is worked out

Each answer costs the tier's price, adjusted for how long the question takes to read and the kind of answer it asks for. Then it is multiplied by the number of heads.

Length
Up to 150 characters to read: × 1.0. Up to 300: × 1.1. Longer: × 1.25.
Format
Pick one, A or B, yes or no, a 1–5 scale: × 1.0. This or that, pick several: × 1.1. Ranking: × 1.3. Free text: × 2, Tier 2 and up.
Images and audio
Each image or sound clip adds 5p an answer.
Rush
Answers in under an hour: × 1.5.

Credit packs

Buy credits on the web by card or bank transfer. Bigger packs come with bonus credits.

  • £20
    2,000 credits
    No bonus
    Card
  • £50
    5,100 credits
    +2% bonus
    Card
  • £100
    10,400 credits
    +4% bonus
    Card or bank transfer
  • £250
    26,500 credits
    +6% bonus
    Card or bank transfer
  • £500
    54,000 credits
    +8% bonus
    Card or bank transfer
  • £1,000
    110,000 credits
    +10% bonus
    Card or bank transfer

Your first card purchase can be up to £100. Prices are set in credits: 1 credit = 1p. Other currencies use today's rate.

Buy credits

Against the usual floor

PickFu starts at $1.00 a respondent. A Tier 1 answer on 50heads is 12p (15.2¢).

Source: pickfu.com/pricing, checked 24 September 2026.

Questions about pricing

Is there a subscription?

No. You buy credits when you need them and spend them an answer at a time.

What if fewer heads answer than I asked for?

You pay only for the answers you get. If a question closes short, the rest goes back to your balance straight away.

Can I cancel a question?

Yes, while it is live. Answers already given are paid for and the rest is refunded to your balance.

How much goes to the heads?

70% of every answer's price goes to the head who gave it. A Tier 1 answer pays them 8p.

Do I get an invoice?

Yes, with every purchase. 50heads isn't registered for VAT yet, so the price you see is the price you pay. EU businesses with a valid VAT number are reverse charged.

Why do you show prices in my currency?

Prices are set in credits, and 1 credit is 1p. We show other currencies at the day's rate so you know roughly what you'll pay; checkout charges the currency you pick.

Try it with one question.

Sign in, add credits from £20, and ask. You'll see the price first.